Motorhoming popularity continues to rise

New Zealand’s largest annual motorhome, caravan and outdoor expo is gearing up for another record breaking show.

Motorhoming popularity continues to rise
The 2017 Covi Supershow saw 19,000 people through the gates

The growth in the motorhoming lifestyle has the industry in New Zealand pretty excited according to organisers of New Zealand’s largest annual motorhome, caravan and outdoor expo, the Covi SuperShow.   

"Holidaying in motorhomes and caravans is making a serious comeback in New Zealand," says Covi SuperShow Managing Director, David Culpan. "And that has our exhibitors for the Covi SuperShow pretty enthusiastic and motivated." 

Culpan says there are a number of factors generating the good growth, including holiday homes becoming more costly and camping grounds by the beach becoming harder to access. "It is difficult to get a quintessential Kiwi summer holiday by the beach now, so Kiwis are turning to the freedom of motorhomes and caravans, and it’s not just baby boomers but an increasing number of families too." 

The growth is reflected in the marketplace where caravan and motorhome sales are on the rise, driven by convenience and the freedom for owners to choose where they go and how long they stay in any given place. 

Shaun Newman, General Manager of TrailLite, says they are seeing an exciting rise in interest and sales of both motorhomes and caravans, along with an increasing number of families coming in and purchasing. "They are trying to find ways to give their kids some of the experiences they had when they were growing up." 

Cuplan said it all bodes well for the 2018 show at Auckland’s ASB Showgrounds in March. "We are obviously keen to build on this year’s successful show which saw a record 220 motorhomes and caravans sold – an increase of 29 percent on last year – and a record 19,000 people through the gates. 

"Sales at this year’s show were between 28 to 30 million dollars, up from 10 to 12 million dollars in 2010 so it’s an exciting time for the industry. 

"To meet the increasing demand for space we have had to introduce two new halls and a new marque for 2018 that will feature a dedicated accessories area." 

"We are planning for another record breaking show. The Covi SuperShow  features the best motorhomes, caravans, and accessories from New Zealand and around the world, with a number of exhibitors choosing to exclusively launch new models and products at the show each year which makes it a pretty exciting few days. 


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